Would you pay $800 for a wrapped box?
Leonard Buhler gave a profound object lesson that had me squirming in my seat. With a shiny red box tied up with a bow on display, we were told that Leonard intended to give this gift to the highest bidder in the audience.
Before I knew it, I was in the midst of a screaming battle, with staff scrambling to pool their money to obtain the precious prize in the auction to end all auctions.As the bid reached upwards of $800 I was overwhelmed with the ambiguity and uncertainty of what the prize was.
“What would motivate someone to risk so much money? This is CRAZY!”